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A Relationship Tracker That Actually Works for Founders

Clay and Dex are digital Rolodexes. PILOT is a chief of staff that tells you which relationships need attention right now.

The Founder’s Relationship Problem

Your network is your biggest asset. Everyone says that. Nobody gives you a tool that actually maintains it.

You have investors who expect regular updates. Clients who need to feel prioritized. Partners who go quiet when they feel ignored. Advisors whose goodwill fades without periodic contact. Former colleagues who could become your next hire, customer, or co-founder.

You can’t keep all of these relationships alive with memory and good intentions. You have 200+ active relationships. Some need weekly contact. Some monthly. Some quarterly. The cadences are all different, and they’re all in your head.

When one slips, you don’t notice — until it’s awkward. Until the investor asks “where have you been?” Until the client starts talking to competitors. Until the advisor stops responding.

Why Existing Tools Fail Founders

CRMs are built for sales teams. They track deals, not relationships. They don’t know about your conversation with an advisor over coffee. They don’t capture the promise you made on a WhatsApp voice note.

Personal CRMs like Clay or Dex are better — but they’re passive. They’re databases you have to check. When was the last time you logged into a personal CRM proactively? They enrich contact data beautifully. They just don’t tell you what to do about it.

Calendar reminders are crude. Setting “follow up with Marcus” for 30 days from now ignores context. Maybe you ran into Marcus at an event last week — the reminder is now irrelevant. Maybe the relationship accelerated — 30 days is too long.

None of these tools know when you last actually spoke. They hold what you typed. PILOT takes the last contact from the channels themselves, so the days-since number is always current and the alert arrives without you having logged anything.

PILOT Tracks Relationships the Way You Actually Have Them

PILOT maintains a knowledge graph of your professional relationships. Not a contact list — a living map of who matters, how you interact, and what’s happening between you.

For every relationship, PILOT tracks:

  • Last direct contact. When, and through which channel
  • Open threads. Commitments in both directions, unresolved topics
  • Relationship health. Days since last contact against your thresholds — green, yellow, red

When a relationship crosses your threshold, PILOT doesn’t wait for you to check a dashboard. It nudges you.

“You haven’t spoken with Lisa in 6 weeks. Open: the revised scope you promised her. Not sent.”

That’s the kind of nudge that saves a relationship. Not a generic “time to follow up” reminder — a contextual alert with everything you need to act on it immediately.

Proactive, Not Passive

The core difference between PILOT and every other relationship tool: PILOT pushes, not pulls.

You don’t log in to check on relationships. You don’t browse a dashboard on Sunday night. You don’t manually review your contact list.

PILOT sends you morning briefings with relationship alerts. It flags decaying connections alongside your meeting prep. It integrates relationship health into your daily workflow, not as a separate chore.

Built by a founder running 20+ years of consulting relationships across dozens of clients, partners, and stakeholders simultaneously. The tool exists because the problem was personal.

EU-hosted. GDPR compliant. Your relationship data — every contact, every interaction, every pattern — stays in European data centers.

FAQ

Frequently asked questions

How is this different from Clay or Dex?

Clay and Dex are enriched contact databases. You browse them, you search them, you manually update them. PILOT is proactive — it tracks interaction patterns, detects when relationships are fading, and pushes alerts to you. You don't go to PILOT. PILOT comes to you.

Does PILOT replace my CRM?

No. Your CRM tracks deals and pipeline. PILOT tracks relationships — the human layer underneath. Many important relationships aren't in your CRM at all: advisors, peers, former colleagues, investors you're not actively fundraising from. PILOT covers them all.

How does PILOT know when a relationship needs attention?

It measures the days since your last direct touch with each person — an email either way, a meeting you both attended, a WhatsApp exchange — against thresholds you set for your whole network, seven and twenty-one days by default. Past the first the relationship turns yellow, past the second red, and the cooling ones are surfaced to you. PILOT does not yet learn a separate rhythm per relationship.

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